Black Friday week in the US saw some exciting sales figures! The PS5 dominated the hardware sales, but the Switch 2 and NEX Playground also made a strong showing. Let's dive into the details!
Just like in the UK, the PS5 took the lead during Black Friday week (ending November 29th, 2025) in the US. According to Circana's Mat Piscatella, the PS5 snagged the top spot, accounting for a whopping 47% of all game hardware sales. That's a significant chunk of the market!
But what about the Switch 2? Well, it didn't disappoint! Nintendo's latest hardware secured second place, capturing 24% of the total hardware sales during the week. Not bad at all, right?
And this is the part most people miss... Retailers offered enticing deals to boost sales. The Switch 2 Mario Kart World bundle saw a $50 price cut, with one retailer initiating the move and others following suit. The PS5, on the other hand, had a more substantial $100 discount across various retailers, making it an irresistible deal for many.
Finally, rounding out the top three, we have the NEX Playground, which took third place with 14% of the hardware sales. This innovative hardware features an ultra-wide camera that tracks body movements, allowing for interactive gameplay, similar to the Kinect for Xbox 360/One.
But here's where it gets controversial... What do you think about the sales figures? Were you surprised by the PS5's dominance, or did you expect it? Do you think the Switch 2's performance was impressive, given the competition? And what are your thoughts on the NEX Playground's innovative approach? Share your thoughts in the comments below – I'm eager to hear your opinions!